Recent Food TV ads...

http://trevorhart.com

Supervalu Quality Campaign

Supervalu Quality Campaign from Trevor Hart on Vimeo.

Food styling by Sally Dunne Agency DDFH&B for Supervalu Quality Campaign

http://trevorhart.com

Converse Chuckies

5 or six years ago I photographed my sons slightly faded blue Converse Chuckies. I loved how the worn canvas looked and they seem to morph into each other lying on the floor. I photographed them exactly as I found them. 

I submitted the image as part of the 50x50 print sale in Habitat and it sold out in a week. Since then I've seen it in on walls in interiors magazines and it crops up in conversation with people who either bought it or know someone who did. 

So when my son came in wearing his current worn out pair I did a deal. 'Sell me those and you can buy a new pair.'

Deal done and I brought them into the studio. These are far more battered than the last pair and I can only put that down to wear and tear being harsher when you're 17 years old as compared to 11.

These were shot using the  Zeiss 50mm F2 macro planar on a Nikon D3X 

Im going to produce a large format limited edition of prints to take advantage of the amazing detail. 

Anyone interested get in touch.


http://trevorhart.com

the Aer Lingus series

Having spent the last 20 years flying whenever possible with Aer Lingus, it was great to be rewarded earlier in the year with a great series of ads commissioned by Paddy Gerraghty at Irish International (and they say there's no such thing as Karma!) 

The last time I shot a campaign for Aer Lingus it was completed about a month before 9/11 and the campaign was pulled without ever running.

Portrait of Laurent mellet

AD: Kevin Leahy, Irish International 

So we were eager to get to work and I called in Paddy Daly at Yoke Productions to produce the shoot and Stefano Cherubini from Happyfinish in London worked on the retouching. 

The Batman cowl was sourced and finished by Ben Millar models in London from a replica of the original piece.

If I had a €1 for every time someone said 'I see you've bought your seats for France this year!

(Aer Lingus flies direct to Toulouse Monday, Wednesday, Friday and Sunday throughout the summer! folks for all the best deals go to www.aerlingus.com) 

Speaking of Kevin Leahy (art director - Irish International) we shot two transatlantic business class ads for him recently and this time.

I shared the retouching with Kevin Brookes at Irish International. I completed the effects and grading. I'm very happy with the final ads despite not being allowed to take any pictures over chicago, NYC, Paris and London !

http://trevorhart.com

Trevor Hart - Bord Bia Fish Campaign

Art director Ray Swan from McCann Erickson commissioned me to shoot 2 fish dishes for Bord Bia new campaign Fish for Family and Friends that you can see quite a lot outdoors at the moment.

Sally Dunne did the food styling on these dishes and they were as delicious as they look !